Department of Health & Social Care and Department for Education – Parents and expectant parents

Approach and Methodology

Fieldwork dates: 29th September 2025 -3rd October 2025

Interview Method: Online.

Population effectively sampled: Parents of 0-4 year olds and expecting parents

Online Sampling Method: Online survey recruited from a research panel, surveying parents and expectant parents from a broad range of demographics and backgrounds.

Sample size: 2511 Parents (Aged 16+) of 0-4 year olds or expecting parents

Sample quotas: No quotas set

Data weighting: No weighting applied

Further enquiries: [email protected]

British Polling Council: Censuswide is a member of the British Polling Council and abides by its rules. http://www.britishpollingcouncil.org/